Our Story
We started C2 Recruitment back in 2008 with a simple idea – recruitment should feel personal, not transactional. Founded by former senior managers from big-name retail and hospitality brands, we knew first-hand how hard it was to find the right people – and how much of a difference they made when you did.
That insight still drives everything we do.
Over the years, the business has grown far beyond where we started. What began as a specialist retail and hospitality recruiter has evolved into a multi-sector recruitment consultancy, trusted by brands across the UK and internationally.
Where We Work Best
We now support businesses across a wide range of industries, including:
Retail Operations
Hospitality & Leisure
Charity & Non-Profit
Executive Search
HR & Talent Acquisition
Finance
Luxury Retail
Supply Chain & Logistics
Sales & Account Management
Head Office & Support Functions
Marketing & eCommerce
Manufacturing & Engineering
From high street brands and heritage charities to disruptive eCommerce start-ups and specialist manufacturers – our reach is broad, but our approach is always bespoke.
Why People Choose Us
Clients come to us (and stay with us) because we do things differently:
We listen first – then advise.
We’re big on data, but even bigger on relationships.
We’ve worked in your world – and we get the pressure to deliver.
We're honest, agile and genuinely care about getting it right.
Our Way of Working
We’ve never chased being the biggest. Our focus is being the most trusted partner our clients and candidates could ask for. Most of our business still comes from referrals – which says more than any pitch ever could.
Based in the Midlands, Trusted Across the UK
From our base in the West Midlands, with strong connections to London, Birmingham and Manchester, we work with businesses all over the UK. Whether you’re hiring for a single key role or scaling a team from the ground up, we’re ready to help.
Start your journey with us...