Stockport, Greater Manchester
Up to £30000 per annum + benefits
about 1 year ago
Digital Marketing Manager - Fashion Retail
£30,000 + benefits
My client a well known fashion and lifestyle brand are seeking to recruit a Digital Marketing Manager to join their busy marketing team on an initial 12 month contract with the view to permanence.
As the Digital Marketing Manager, you will support the Head of Online to develop the Digital acquisition and retention strategy for all UK and International territories, identifying opportunities across all digital marketing channels to generate customers and maximise conversion. With your team of two Marketing Executives reporting directly in to you, you'll deliver the digital marketing strategy across all digital acquisition and retention channels.
The key accountabilities of the Digital Marketing Manager will be to:
- Develop and implement digital acquisition strategies across PPC, SEO, Affiliates, Retargeting Display, Organic and Paid Social channels
- Develop and support the digital retention email channel strategy implementation, aligning to the wider multichannel marketing plan
- Support the planning and analysis of all digital marketing activity against KPIs, identifying opportunities and strategies for sales and new customer growth
- Manage external agencies to support the delivery of the digital marketing strategy
- Develop the tactical testing and optimisation strategy
- Work with internal stakeholders in Marketing Buying, Merchandising, and Creative teams to align all digital marketing activity with the wider multichannel marketing plan, target customer demographics, product strategy and brand values
As a successful candidate, you'll have sound commercial acumen, passion and enthusiasm to add value, strong interpersonal skills and strong influencing skills. The ideal candidate will have previous experience working with Google Analytics, Google Adwords and paid social media platforms.
To find out more about this exciting opportunity send your CV to John Anderson - Managing Consultant at firstname.lastname@example.org or call 01743 770 280 / 07931 211 258
This role is being handled by C2 Recruitment the leading specialist retail recruitment consultancy covering the whole of the UK. C2 Recruitment is like no other recruitment agency you will have worked with; all of our consultants have actually worked within the industry to which they recruit meaning we truly understand your sector firsthand.
To view other great opportunities please check out our website or call us on 01743 770280 for a confidential chat about upcoming opportunities.
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